WHAT WE E ABOUT: A line of trendsetting beauty products made with a formula and packaging that's anything but ordinary. Always crafted with the most conscious ingredients, always at a price that nice, and always made to inspire you. THE WINKY PROMISE: We set out to produce vegan cosmetics so you and your face look and feel unstoppable. Sealed with our Winky Promise of only cleaner, cruelty-free makeup formulas without sulfates, gluten, phthalates, or animal testing. SILKY BASE TINT FOR BUILDABLE COLOR: Purrfect Pout comes in a range of high pigment shades for full lip coverage and pop of urban-chic color, from a clean and clear nude to a wild red, all while being stain-free so you can thrive with confidence. ULTRA-HYDRATING WITH ONLY THE FINEST NATURAL INGREDIENTS: Our secret designer formula is infused with natural jojoba oil and vitamin E to add double the restorative facial moisture for smooth lips and a full plumper pout today, and every day. SHEER LIPSTICK FOR BIG CITY SHINE: Achieve a top-dollar look with Winky Lux Purrfect Pout. This cute cat-shaped lipstick delivers a smudge-less gloss, wearable shine, and super star glitter that keep lips butter-smooth.