VMV Hypoallergenics Ooh-La-Lash! Volumizing Mascara

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VMV Hypoallergenics Ooh-La-Lash! Volumizing Mascara

Regular Price: US$46.99

Special Price US$39.99

Availability: In stock

Supplier: VMV Hypoallergenics

Category: Beauty & Personal Care Makeup Eyes Mascaras

Qty:

Ooh-La-Lash! Volumizing Mascara

Non-smearing, va-va-volume tubing mascara

Envelopes each lash in lusciously thick, rich, individuating tubes, forming 'sleeves' that define, plump up, and build up lashes to maximum volume.
Uses only skin-safe, richly-hued iron oxide pigments which are then specially surface-treated to lock in the pigments. This prevents contact with the underlying skin

Ingredients:

Aqua/Water/Eau, Acrylates Copolymer, Copernicia Cerifera (Carnauba) Wax, Stearic Acid, Propylene Glycol, Beeswax, Cetyl Alcohol, Sorbitan Sesquioleate, Polysorbate 60, Polyvinyl Alcohol, Hydroxyethylcellulose, Triethanolamine, Isobutylene/Sodium Maleate Copolymer, Butylparaben, Propylparaben, Ethylparaben, Methylparaben, CI 77499 (Iron oxide).

Validations:

* Verallo-Rowell, V.M. (2011). The validated hypoallergenic cosmetics rating system: Its 30-year evolution and effect on the prevalence of cosmetic reactions. Dermatitis, 22(2), 80-97.

** Please refer to the list of ingredients.

***Certification by: Center for Skin Research Testing and Product Development, November 4, 2014.

Validated Hypoallergenic*:

VH -103/109
100% All-Types-Of-Fragrance-&-Dye-Free**
100% Mineral Pigments**
Non-Smearing: Prevents Contact with Skin.
Usage + Patch Tested***

Worried about 'Raccoon Eyes'

These individuating sleeves stay true all day, so true that they come off in whole pieces! This mascara dissolves in warm water — a few splashes and the tubes slip right off (reducing raccoon eyes and skin contact during removal).

Pump up the volume, baby.

We've pumped it up — way up.

Our bestselling formulation for lashes boasts a special clay-like compound that swells up with water. As you move the wand up and down your lashes during application, you're stirring the mix, causing it to swell, and swell, and swell with volume.

Then the ace up its sleeves: a unique film-former wraps around each lash creating lightweight yet solid sleeves — encasing tubes — that:

add even more volume to each lash
separate and define while building up
lock in pigments even more to prevent smearing and smudging all day.

The Validated Hypoallergenic Rating System is like an 'SPF' for Skin Safety

We were the 1st to validate hypoallergenicity. Based on published allergen lists of the NACDG + ESSCA, the VH-Rating System – an original VMV 'skinnovation' – is still the only hypoallergenic rating system in the world.

How the vh-rating system works:

The VH-Number functions a bit like an SPF but for skin safety or hypoallergenicity.

'SPF' shows you how protective a product is against UVB light.

'VH-' tells you that a product is Validated proven to be, via patch tests and allergen omission Hypoallergenic. The dash is a minus sign.

The number that follows VH indicates how many allergens are omitted. The higher the VH number, the more allergens are absent.

Take your lashes to new heights with the unique Ooh-La-Lash! Volumizing Mascara from VMV. VMV Hypoallergenics is, uniquely, hypoallergenicity as a lifestyle: the brand is committed to providing the safest, most (proven!) effective care on the planet for men, women and children; the most stringent standards of clinical efficacy.

Easy to remove: dissolves in warm water. Creates a clean, "sealed" tube around each lash. Non-clumping and smear free.

Best Sellers Rank: See Top 100 in Beauty & Personal Care. Specialty: Hypoallergenicity,Hypoallergenics. Item Form: Tube. Brand: VMV Hypoallergenics. Material Type Free: Smear Free. Color: Black. International Shipping: This item can be shipped to select countries outside of the U.S. Domestic Shipping: Currently, item can be shipped only within the U.S. and to APO/FPO addresses. For APO/FPO shipments, please check with the manufacturer regarding warranty and support issues. Country of Origin: Philippines. : B00PV2PNAO. Manufacturer: The Regatta Group DBA Beauty Depot. Item model number: AB-121142. Product Dimensions: 0.5 x 0.5 x 5.25 inches; 0.78 Ounces.