PERFORMANCE NOTE – Unlocking the full potential of your Apple TV requires not only a premium HDMI cable but also a strong internet connection and a high-resolution media source. COMPATIBILITY – Compatible with all Apple TV generations. (This Cinema Grade cable meets or exceeds all HDMI 2.1 standards.). UP TO 2.6 TIMES FASTER – Apple TV is capable of sending huge dataflow to your television for a powerful viewing experience, but a cheap HDMI cable restricts the dataflow. In contrast, the TotalMount Cinema Grade HDMI cable enables up to 2.6 times faster dataflow than HDMI 2.0 cables. IMPORTANCE OF DATAFLOW – Connecting a cheap HDMI cable to your Apple TV is like connecting a regular garden hose to a high-performance fire engine. Some water would exit the garden hose, but the capabilities of the high-performance fire engine would be severely limited. On the other hand, using a high-performance fire hose would enable the fire engine to spray far more water (just like a high-performance HDMI cable enables Apple TV to send far more data to your television). UNLEASH THE FULL POTENTIAL OF YOUR APPLE TV – New Apple TV models have amazing capabilities including true-to-life picture and sound, High Frame Rate HDR for smooth fast-action sports, and Apple Arcade. However, a cheap HDMI cable will prevent the fast dataflow needed from your Apple TV to your television, resulting in a subpar viewing experience.