Smart Beauty Golden Blonde Hair Dye Permanent with Plex Anti-Breakage Technology that Protects Rebuilds Restores Hair Structure Permanent Hair Colour Bleach Hair Dye Vegan Cruelty Free Summer Blonde

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Smart Beauty Golden Blonde Hair Dye Permanent with Plex Anti-Breakage Technology that Protects Rebuilds Restores Hair Structure Permanent Hair Colour Bleach Hair Dye Vegan Cruelty Free Summer Blonde

Regular Price: US$34.99

Special Price US$29.99

Availability: In stock

Supplier: Smart Beauty

Category: Beauty & Personal Care Hair Care Hair Colour Permanent Colour

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Smart Beauty Hair Colour

Creative home hair colouring made easy

We are a boutique brand of hair colours that transforms your hair. Our mission is to help guide you to find and achieve your perfect hair colour.

Be uniquely you with our bold fashion hair colours. Add a bit of mystery with our sapphire black, and deep hues. Enhance your youthful glow with shades of blonde and silver. Whatever your vibe, we've got years of experience in creating healthy colourful hair. All our products are vegan and cruelty free.
Maria B.

Brilliant product, no damage and went platinum blonde the first time. I will always use this product and will recommend it to all my friends

Ann B.

Very happy with the colour a bit more expensive but worth it. And the guy that answers the phone is very helpful

Nicola S.

Since I have gone Grey in a salt and pepper way as in the not tendu grey I've been using this to lighten hair , it feels good afterward and it's starting to look really nice it takes more than one go but because it doesn't feel damaging to hair it's good to use every 3 weeks whilst I blend my hair to a more platinum colour
Why Smart Blonde

Blonde is fun, sunny and youthful. Plus, our blonde dye covers and blends grey beautifully. Smart Plex formula protects and strengthens the hair preventing breakage.

How Easy Is It To Use

We provide a step-by-step guide. Our non-drip, easy to apply colour cream provides even coverage. Apply in sections by yourself or invite a friend over to help. Enjoy the experience.

Is It Safe to go Blonde

Our permanent hair blondes contain 'Plex' technology which strengthens and rebuilds the structure of your hair.
Shop: Smart Beauty Blonde

Smart Beauty blonde hair dye platinum hair color ash cream honey permanent

Smart Beauty Blonde Summer Hair Dye

Smart Beauty Permanent hollywood red bright hair dye colour swatches

Top tips on making your colour last longer

After colouring, wait for a full 72 hrs before shampooing
Use sulfate-free shampoo and conditioner
Turn down water temperature when shampooing

Smart Beauty Blonde Summer Hair Dye

With added plex anti-breakage technology

Smart Plex Hair treatment is a revolutionary hair treatment that has gained popularity in recent years. It offers many benefits for those looking to improve the health and appearance of their hair. Some of the key benefits of hair treatment plex include:

Strengthen hair: Smart plex rebuilds and strengthens damaged hair, reducing breakage and split ends from chemical treatments, heat styling, and environmental factors.
Restore hair health: Repair natural bonds in hair with Smart plex to restore vitality, leaving hair feeling softer, smoother, and more manageable.
Enhance color: Keep hair color vibrant and long-lasting with plex, which locks in pigments and prevents premature fading or washing out.
If your hair is thick or long, two packs may be required.
Improve texture: Use Smart plex to improve hair texture, reducing frizz and flyaways and creating a smoother, silkier, more voluminous look.

How to colour your hair with Smart Beauty Summer Blonde Dye


Pack contents 1 x Tube of colour cream 1 x Bottle of developer cream 1 x Pair of protective gloves 1 x Instruction leaflet Getting Started • Start with dry, unwashed hair • Cover your clothing with old towel/cape • Wear protective gloves provided • Keep your clock nearby to check development time	How to mix the hair dye • Unscrew the cap of the developer cream bottle • Unscrew the cap of the tube of colour cream and pierce the tube with the reverse of the cap • Squeeze the entire contents of the tube into the developer cream bottle, carefully • Replace with nozzle and shake vigorously until both creams are thoroughly blended into a smooth, creamy consistency • Remove the tip of the application nozzle and immediately start the application	How to apply the hair dye • Start applying the mix at the roots. Use the application nozzle tip to work through hair to separate the hair section by section. • Spread and apply the remaining product all over, making sure the hair is completely saturated and leave to develop for a total of 45 minutes	Enjoy your Smart Beauty Permanent Summer Blonde Hair Colour • Wearing gloves, work hair into a lather • Rinse thoroughly with warm water, until water runs clear • Wash with colour safe shampoo • Towel dry, and style as desired • Smart Blonde+plex already contain conditioning treatment, so you do not need to use additional conditioner • For colour longevity, we recommend using a colour protect serum

permanent hair dye not tested on animals cruelty free suitable for vegan made in the EU

We take responsibility for our impact on society and the planet

Smart Blonde Ash colour results

The above swatches are for guidance only. Please complete a hair strand test before full application.

The colour result is permanent and the longevity can be influenced by many factors such as natural hair colour, previous treatments, condition, porosity, length and thickness of hair. The colour will fade with routine shampooing.

IMPORTANT: Follow the safety instructions. An allergy alert test must be done 48 hours before use.

Guidance for blonde intensity

Always read and follow the full instructions inside the pack

Blonde Development time; IMPORTANT: The development time starts from when you mix the product. Work quickly and apply evenly to the hair as per instructions. If you leave the product on your hair for longer than the development time, the colour will be diluted and you risk damaging your hair.

If your hair is thick or long, two packs may be required
100% vegan, cruelty-free formulation

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	Smart Blonde Bleach-it \| The Ultimate Hair Lightener…	Smart Beauty Metallic Rose Gold Permanent Hair Dye	Smart Beauty Hollywood Red Permanent Hair Dye	Smart Beauty Candy Floss Pink Pastel Semi-Permanent Hair Dye	Smart Beauty Electric Blue Semi-permanent Hair Dye,	Smart Beauty Platinum Blonde Permanent Hair Dye
Permanence	Permanent	Demi-permanent	Permanent	Semi-permanent	Semi-permanent	Permanent
Colours available	High-lift bleach blonde	Graphite Grey, Lilac, Rose Gold, Silver	Pure Black, Black Sapphire, Espresso Brown, Amethyst Purple, Deep Amber, Rich Plum, Red Velvet, Hollywood Red	Pastel Pink, Pastel Blue, Pastel Lilac, Pastel Silver moon	Intense Red, Electric Blue, Pure Purple, Carmine Pink, Neon Pink	Platinum Blonde, Ash Blonde, Creamy Blonde, Summer Blonde
Enriched with Plex		✓	✓