Utilizing color wheel, purple is directly opposite yellow on the color wheel so that it breaks down the pigmentation on the surface of the teeth, block pigmentation, reduce yellow tooth stains, make your teeth no longer yellow teeth. Safe & Natural Ingredients: Our purple toothpaste contains sorbitol, xylitol, glycerin, and other ingredients, very safe to used it. Contains herbal extracts, the flavor is long-lasting and fresh, providing a long-lasting fresh breath for the health of your teeth and gums. --QA-- I was scrolling through your reviews and almost 100 percent of you have this all backwards. THIS IS MEANT AS A COSMETIC ENHANCEMENT - MEANING THIS - You’re going for a night out, special day at work, date night, etc. and you want a “brighter” not necessarily whiter smile, this is when you use it. This product does NOT make your teeth whiter with continued use! It only cancels out yellow tones temporarily to make your smile look better for a few hours when you are out. That is it! So you’re wasting your time and product using it everyday thinking you’re whitening your teeth. Think of this as using makeup not as brushing your teeth. As far the product - i really do like it and use it on special occasions when I want my smile to look better. Lasts awhile if you use it how it’s supposed to be used so the cost isn’t bad. Little goes a long way.

Safe & Natural Ingredients: Our purple toothpaste contains sorbitol, xylitol, glycerin, and other ingredients, very safe to used it. This Intensive Stain Removal Whitening Toothpaste is the most effective natural stain-remover by making use of the strong cleaning power. Teeth Whitening Colour Corrector Purple: Purple is directly opposite yellow on the color wheel so that it breaks down the pigmentation on the surface of the teeth, block pigmentation, reduce yellow tooth stains, make your teeth no longer yellow teeth. Although some people may try using baking soda to whiten their teeth, this is not a method recommended or proven by dentists to be safe and effective. There are some potential downsides to using baking soda to whiten your teeth: Enamel wear. Gum irritation. Alkaline pH. Not suitable for everyone. Unproven results. Color Corrector Toothpaste Notice:it can not be directly used as a teeth whitening product, you will be disappointed. Not Suitable For All Teeth Whitening Treatment : Purple toothpaste is intended for people who are looking to further brighten their teeth post-whitening, or already have a very white tooth shade and don’t require a full treatment from the teeth whitening kit. Notice:it can not be directly used as a teeth whitening product, you will be disappointed. Purple Toothpaste For Teeth whitening: Utilizing color wheel, it works great to brighten teeth and which could conceals stains on your teeth to instantly improve brightness. It works effectively on whitening teeth is a peroxide-free whitening product. Whitening without the use of hydrogen peroxide or carbamide peroxide, which can cause enamel breakdown and painful tooth sensitivity, is the perfectly safest way to whiten your teeth. It is non-abrasive.