The Panasonic EH-HS99 Nanoe Ceramic Hair Straightener is designed to give you a smooth, sleek finish. It improves visible shine and reduces static as you style. It features Nanoe technology to reduce heat damage. Nanoe technology maintains approximately 1,000 times more moisture than regular ions, penetrating deep into your hair to prevent moisture loss and avoid damage. Achieve healthier hair by tightening the cuticle and moisturising as you use this hair appliance. Leaves a beautiful and sleek, straight finish. Thanks to advanced heat-control technology, the Panasonic Nanoe Straightener features Even Heat Distribution Plates and an Advanced Stable Heater. For professional results, this straightener distributes even heat uniformly over the plates and maintains hot, efficient temperature for quick straightening. The salon-quality plates distribute heat edge to edge, so your hair is straightened more evenly. Additionally, the Advanced Stable Heater detects when the plates are in use and maintains the correct temperature during styling for smooth and fast hair-straightening performance. The result is powerfully straightened hair that lasts approximately 20 Percent longer and straightening in approximately 20 Percent less time*². The EH-HS99's ironing plates that are 10 Percent longer than our previous model to accommodate wider strands of hair*³. With the upgraded plate and body design, sliding performance has further improved by 30 Percent, allowing you to achieve a beautiful and straight hairstyle instantly and effortlessly*4. The end result is a smooth, shiny and silky finish and moisture-rich hair. *Test Results by SGS. Compared with Panasonic EH-HS95 at temperature setting of 200°C. Straightening Sustainability Test by straightening 10 hair bundles at 1 stroke each. *²Test Results by SGS. Compared with Panasonic EH-HS95 at temperature setting of 200°C. Test on the time taken to straighten 10 hair bundles each (effectiveness may vary among individuals). *³Compared to Panasonic EH-HS95. *4Test Results by SGS. Compared with Panasonic EH-HS95 at temperature setting of 200°C. Tested by sliding force of the hair bundle for each (effectiveness may vary among individuals). BOX CONTAINS EH-HS99 hair straightener, User manualErgonomic design: A distinct grip shape which comfortably fits in your hand; easy-to-fit oval shape, slanted cut for smooth rotation, thumb holder for easy holding, slim head easily reaches roots. Effortless straightening: The enhanced smooth ceramic plates enables smooth sliding through your hair, with no tugging; the five temperature settings (150-230) ideally matches the condition of your hair and your styling needs; the straightener also only takes 30 seconds to heat up (to reach 100 degree Celsius). Better straightening performance: Thanks to enhanced heat-control technology, heat is distributed uniformly over the plates and the correct temperature is maintained; the result is powerfully straightened hair that lasts approximately 20 Percent longer*; *versus previous model. Moisture-rich Nanoe give hair a smooth, shiny, silky finish: Nanoe atomised water particles containing about 1,000 times more water than regular ions, are generated from air holes on the sides of the plates; even when styling at a high temperature, Nanoe prevent moisture loss and heat damage, tightening the cuticle and moisturising hair, leaving it sleek, straight and lustrous. Professional Finish and Flawless Shine: Elegant straight styles now take less time and last longer; Panasonic HS99's distinct Nanoe technology hydrates your hair, improves visible shine and reduces static as you style for a smooth, sleek finish.