Optimum Nutrition has been helping performance-focused athletes for over 35 years achieve their goals. This time, we bring you the intense and dialled-up version of our muscle-building and weight gain formula. Meet the Serious Mass high-calorie protein powder, designed for true sports enthusiasts and high-performance athletes. Serious Mass is the ultimate muscle-building and mass gainer formula. This protein powder makes the ideal post-workout and between meals shake for sizing up your goals. Every serving of this mass gainer contains 25 essential vitamins and minerals (including vitamin D, B12, E, Biotin and Magnesium), over 1,250 calories to boost your calorie intake, 50 grams of protein to support muscle growth* and 250 grams of carbohydrates helping support muscle recovery**. Plus, every serving has also been enriched with 3 grams of creatine monohydrate that increases your physical performance during high-intensity exercise***. Designed for the goal-focused athlete, our ON Serious Mass High Calorie Weight Gainer protein powder comes in 6 great tasting flavours: banana, chocolate peanut butter, chocolate, cookies & cream, strawberry and vanilla. Blend this quality protein with fruit or nut butter for extra calories and discover your optimum taste combination. Serious Mass is quick, convenient, and easy to prepare: simply mix 2 heaped scoops with 710 ml of water or plant milk. Use it after intense training as a part of your recovery routine, between meals, and before bed to add calories, carbs, and protein to your healthy, balanced diet. * Source: EFSA Journal 2010;8(10):1811; 2011;9(6):2203 ** Source: EFSA Journal 2011;9(6):2211 ***Source: EFSA Journal 2011;9(7):2303 INGREDIENTS Maltodextrin, WHEY? Protein Concentrate, Calcium CASEINATE? (Emulsifier: SOY Lecithin), Flavourings, Cookie Crumb (1.4%) (WHEAT Flour [GLUTEN], Sugar, Fully Hydrogenated Vegetable Fats: Palm and Rapeseed in varying proportions; Fat-Reduced Cocoa Powder), EGG Albumen, Sodium Chloride, Medium Chain Triglycerides, Dipotassium Phosphate, Creatine Monohydrate, Choline Bitartrate, L-Glutamine, Glutamine Peptides [GLUTEN], WHEY? Powder, Inositol, Vitamin Blend (L-Ascorbic Acid, Nicotinamide, DL-Alpha-Tocopheryl Acetate, Calcium D-Pantothenate, Pyridoxine Hydrochloride, Riboflavin, Thiamin Hydrochloride, Retinyl Acetate, Pteroylmonoglutamic Acid, D-Biotin, Cholecalciferol, Cyanocobalamin), Sweetener (Sucralose), Magnesium Oxide, Potassium Chloride, Ferric Pyrophosphate, Zinc Oxide, Cupric Gluconate, Manganese Sulphate, Chromium (III) Chloride Hexahydrate, Potassium Iodide. ? From MILK DIRECTIONS Add 2 heaped scoops (330 g) of SERIOUS MASS™ to a blender filled with 710 ml of water. Blend for 45-60 seconds. Then add a few ice cubes and, if desired, other calorie-contributing ingredients (see SUPERCHARGE YOUR SERIOUS MASS™ on the opposite panel) and blend for an additional 30-45 seconds. TIP: New users may find it beneficial to begin with ½ a serving daily for the first week and then gradually increase to 1 or more full servings several times a day. SAFETY WARNING Not for use by those with pre-existing medical conditions or those taking any medications, those under the age of 18 or women that are pregnant or breast-feeding. BOX CONTAINS 1 x Serious Mass Cookies & Cream 5.44kg bag MANUFACTURER CONTACT INFORMATION 4 Waterside, Dublin 24, Ireland See more

Source EFSA Journal *2010;8(10):1811; 2011;9(6):2203; ** 2011;9(7):2303; ***2011; 9(7):2303. To prepare weight gainer mix 2 scoops with 710 ml of water or plant milk, add fruit or nut butters for a tasty and calorific post workout or between meals protein smoothie. Serious Mass protein powder comes in 6 flavours (banana, chocolate peanut butter, chocolate, cookies & cream, strawberry and vanilla) & contains sweetener. No added sugar protein powder formula with 25 vitamins and minerals and less than 5g fat per serving, plus over 250 grams of CARBOHYDRATES helping support muscle recovery***. Low fat mass gainer with over 1250 CALORIES and 50g of PROTEIN per serving to support muscle growth* plus 3 grams of CREATINE MONOHYDRATE to support performance**.