Olay Regenerist Retinol 24 serum penetrates deep into skin's surface layers. Olay's proprietary blend combines Vitamin B3 Retinoid complex. It hydrates skin for 24 hours and comes with a bounty of benefits. You'll see visible improvements in fine lines and wrinkles, smoothness, brightness, firming, dark spots, and pores. This fragrance and dye free serum absorbs quickly and goes deep into your skin's surface layers so you wake up every morning to younger-looking, radiant skin. Use Olay daily for 28 days. See true skin appearance transformation. Retinol 24 is suitable for daily use. INGREDIENTS Aqua, Dimethicone, Glycerin, Retinyl Propionate, Caprylic capric Triglyceride, Retinol, Palmitoyl Pentapeptide-4, Bht, Butylene Glycol, Dimethiconol, Niacinamide, Polysorbate 20, Laureth-4, Laureth-7, Disodium Edta, Dimethicone Crosspolymer, Polyacrylamide, Peg-100 Stearate, Titanium Dioxide, Mica, Tin Oxide, C13-14 Alkane, Dmdm Hydantoin, Iodopropynyl Butylcarbamate, Benzyl Alcohol DIRECTIONS How to use Step 1: Cleanse skin to remove impurities like dirt, oil and makeup from your skin that can reduce the effectiveness of your moisturizer and treatments. Step 2: Treat areas of concern with uniquely designed formulas like eye creams that are developed for delicate skin around the eyes. Step 3: Moisturize every morning with a facial cream that contains SPF and every night with this Retinol 24 Facial Moisturizer. SAFETY WARNING The product is comprised of ingredients that have been carefully reviewed and is safe for all Olay's consumers . A small percentage of consumers , however, may encounter more skin irritation than expected, as some individuals may naturally have an increased sensitivity. If skin irritation develops, it is expected to be reversible and mild in nature. Occasionally, it's possible for some people to develop a sensitivity to products that they have happily used for a long time. As personal sensitivities are so individual to each person, Olay'd recommend that you speak with a medical professional, such as your GP, if you'd like any more advice about this. MANUFACTURER CONTACT INFORMATION Procter Gamble UK, Weybridge, Surrey, KT13 0XP See morePlease check PAO (Period After Opening) symbol which denotes the product expiry time, post opening the pack. Specifically designed for the time when skin is most receptive. Designed to deliver anti-aging ingredients up to 10 layer deep into skin's surface. Olay Retinol24 combines two of the most powerfull skin care ingredients: retinoid complex and Vitamin B3. Hydrates your skin for 24 hours with visible improvements in fine lines and wrinkles, smoothness, brightness, firming, dark spots, and pores. Note: Item expires only 12 months after opening for the first time. Wake up to visibly smoother and glowing skin.