Take your lashes to paradise! Our 1st mascara for voluptuous volume & length. Soft wavy bristle brush holds maximum formula for a dramatic volumizing charge. 200+ bristles catch every lash for a full fringe effect. Smooth glide formula provides silky volume in one coat. Lashes are feathery soft to the touch. Women agreed: 91% saw intense & volumized lashes and 87% saw more beautiful lashes. +98% lengthening effect. 1 sold every 5 seconds. In a consumer test for lash paradise washable mascara L'Oreal USA average unit sales rate calculation based in part on mascara category data reported by nielsen's Scantrack Service for 16 weeks ending 9/23/17, for us xAOC, according to the Nielsen standard product hierarchy. Copyright 2017, The Nielsen Company.

Perfect To Pair With: L'Oreal Paris Infallible Never Fail Mechanical Pencil Eyeliner; With long lasting, fade proof color, Infallible Never Fail Eyeliner ensures your look stays put for up to 16 hours. Because You're Worth It: L'Oreal Paris Makeup helps you create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more. Create you perfect eye makeup look with our collection of Voluminous mascaras, achieve sleek lines with smudge proof eyeliner, define your brows and discover eye shadow palettes with shades made for every eye color. L'Oreal Paris Mascara: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes. Volumizing And Lengthening Mascara: Full lash fringe that’s feathery soft, with no flaking, no smudging, and no clumping; Just voluptuous volume and intense length. 20x more volume and up to 2x more length. Based on a consumer claims study, November 2020.