Coloured or highlighted hair? Try Britain's No.1 brand for coloured hair* L’Oreal Elvive Colour Protect. Elvive Colour Protect caring shampoo is our best shampoo for coloured hair, enriched with red peony and UV filters, it works in affinity with the hair fibre from root to tip to nourish, revive and protect coloured hair. It helps protect your colour for up to 10 weeks** and protects hair against external aggressions and prolongs colour vibrancy**. It is suitable for coloured or highlighted hair. Once you've finished your XL 1L Shampoo, simply remove the cap of the shampoo bottle and pour the shampoo from the refill pouch into the bottle. Or you can use the refill pouch directly in the shower- whatever works for you! *Source: 2020 Nielsen data, value and units, Haircare category (client defined) 52 w/e 16/05/20 in United Kingdom (GB+NI) Total Coverage. **Instrumental test after application of the Colour Protect Shampoo, conditioner and Extraordinary Oil for Coloured Hair. INGREDIENTS AQUA / WATER • SODIUM LAURETH SULFATE • DIMETHICONE • COCO-BETAINE • SODIUM CHLORIDE • GLYCOL DISTEARATE • GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE • COCAMIDE MIPA • COCOS NUCIFERA OIL / COCONUT OIL • SODIUM BENZOATE • SODIUM HYDROXIDE • PAEONIA OFFICINALIS FLOWER EXTRACT • ETHYLHEXYL SALICYLATE • SALICYLIC ACID • FUMARIC ACID • BENZYL ALCOHOL • BENZYL SALICYLATE • LINALOOL • ALPHA-ISOMETHYL IONONE • CARBOMER • GERANIOL • CITRIC ACID • CITRONELLOL • POTASSIUM SORBATE • HEXYLENE GLYCOL • HEXYL CINNAMAL • GLYCERIN • PARFUM / FRAGRANCE DIRECTIONS Apply on wet hair, massage your scalp and rinse. For optimal results, follow with Elvive Colour Protect conditioner. In case of contact with eyes, rinse immediately and thoroughly. Using your refill pouch: Simply remove the cap of your existing Elvive shampoo bottle and pour the shampoo from the refill pouch into the bottle. Return the cap to the bottle and re-seal the refill pouch. Thanks to the easy-fill nozzle you will not spill a drop. Or you can use the refill pouch directly in the shower- whatever works for you. Store your refill pouch in the same way you store your usual shampoo. SAFETY WARNING Please see back of pack for the latest ingredients list. See more

Contents: 1x L'Oréal Paris Elvive Colour Protect Shampoo XL 1L, 2x L'Oréal Paris Elvive Colour Protect Shampoo Refill Pouches 500ml. Using your refill pouch: (1) Remove the cap of your existing Elvive shampoo bottle and pour the shampoo from the refill pouch into the bottle, (2) Return the cap to the bottle and re-seal the refill pouch, or you can use the refill pouch directly in the shower, (3) Store your refill pouch in the same way you store your usual shampoo. Apply Elvive Colour Protect Shampoo on wet hair, massage your scalp and rinse. Protects hair against external aggressions & helps protect your colour for up to 10 weeks**. The Elvive Colour Protect shampoo is enriched with red peony and UV filters, it works in affinity with the hair fibre from root to tip to nourish, revive and protect coloured hair. Coloured or highlighted hair? Use L’Oreal Elvive Colour Protect, Britain's No.1 brand for coloured hair*.