Kashi GO Peanut Butter Crunch Cereal is plant-based protein and fiber! Kashi GO Peanut Butter Crunch cereal is made whole grains to fill your morning with a deliciously indulgent cereal that satisfies. We use plant-powered goodness in our foods because we believe the combination of taste, texture and nutritional benefits makes every Kashi product the best it can be. Creamy peanut butter pairs with puffed grains for a crunchy and perfectly delicious sweet and salty start to your day. Kashi GO Peanut Butter Crunch cereal is vegan and Non-GMO Project Verified. Powerful nutrition is our approach to food. It means we value whole food and put the inherent nutrition of food first when considering every ingredient. It means we make our food with a plants-first mindset. It also means we value not just the foods we make, but also how we make them by being progressive and mindful of sustainable and ethical farming practices.