How do you get rid of dandruff
Treating dandruff and getting rid of flakes, itching, dryness and redness is easy – just use a clinically-proven anti-dandruff shampoo and conditioner like Head & Shoulders. The shampoos contain Zinc Pyrithione (ZPT), which tackles the root cause of dandruff. And the conditioners – unlike some cosmetic conditioners – are designed to complement your anti-dandruff shampoo to help it fight flakes while still giving you beautiful-looking hair.
What causes dandruff
Contrary to some common myths, it's not caused by poor hygiene – the two factors that cause it are found on everyone whether they wash every day or not. It's caused by a naturally occurring microbe, Malassezia globosa, which is present on everyone's scalp. If you're sensitive to this fungus – around one in two people are – it can irritate your scalp causing skin cells to flake off as well as causing tightness, itching and redness.
Can you use Head & Shoulders every day
Yes. Head & Shoulders is specially formulated to be gentle on your hair and scalp so you can use it just as you would any ordinary shampoo, even if you have colour-treated. It's been proven to be more gentle than baby shampoo and it's a nice idea to use it at least 2-3 times a week to keep dandruff flakes at bay and to keep your hair looking healthy.
Will Head & Shoulders lose its effectiveness over time
No, there's no evidence to show that your hair or scalp develops resistance to ZPT – the active ingredient in Head&shoulders. In fact, Head & Shoulders scientists put this myth to the test in a clinical study that lasted 12 months. They found Head & Shoulders performed just as well through the final month as it had in the first.
Which anti-dandruff shampoo do you need
There are plenty of varieties of Head & Shoulders and all of them have been proven to be effective against dandruff. But as well as their dandruff-fighting ingredients there's also long-lasting fresh scents like Apple and Menthol. You'll also find variants developed to help combat itch, dryness, hair fall and frizz – so make sure you check out the full range to find the right one for you.
* * Visible flakes from 2 feet with regular use.