Move aside, wax! Gishy Goo, from Ultradent is the new, improved replacement for wax as a braces, bracket, and wire pain relief aid. This product is a specially formulated poly-vinyl-siloxane elastomer that can be placed over wires, brackets, braces, etc. This unique material is simple to place, stays on longer, and is easier to remove than wax. Simply squeeze a pea-size amount from the syringe, mix for 10 seconds, and place over the bracket or wire. There is no messy cleanup and the material will stay in place for up to 12 hours! ABOUT AMERICAN ORTHODONTICS & ULTRADENT PRODUCTS, INC.: As privately owned companies which rose from humble beginnings to become respected industry leaders, both American Orthodontics and Ultradent share similar corporate values, cultures of continuous improvement, and commitment to their customers, employees, and communities. These similarities present a unique opportunity to complement the shared ideal of promoting the orthodontic and dental professions. American Orthodontics is one of the largest privately held orthodontic manufacturers in the world, proudly based in Sheboygan, Wisconsin. Since 1968, American Orthodontics has been manufacturing quality orthodontic products and peripherals for customers in more than 110 countries. With 14 wholly owned subsidiaries, a direct sales force in North America, and a global team of exclusive distributors, American Orthodontics is a true orthodontic industry leader, committed to providing customers quality products, personalized service and dependable delivery. Ultradent Products, Inc. is a leading developer and manufacturer of high-tech dental materials, devices, and instruments worldwide. Ultradent's vision is to improve oral health globally. Ultradent also works to improve the quality of life and health of individuals through financial and charitable programs.