GVP Leave-in Conditioner is a color-safe nourishing treatment reconstructs and repairs dry damaged hair, protects the natural keratin in hair, adds shine, tames frizz, detangles, prevents split ends, stops hair breakage, enhances natural body, flat iron & thermal protector, and leaves hair silky smooth. Works on all hair and makes it healthier with every use. Compare to It's a 10 Miracle Leave-In Plus Keratin. GVP Generic Value Products were formed because a group of experienced chemists and marketing people knew they could produce at "Popular Prices," a product as good as the "higher priced" quality NAME BRANDS.