RESPONSIBLY MADE IN THE USA: San Francisco born, sustainably made, manufactured in the USA. CERTIFIED CRUELTY-FREE: By the People for the Ethical Treatment of Animals Organization (PETA) and never tested on animals; absolutely tested on weekend warriors. MADE FOR MEN LIKE YOU: Specially formulated to give fine, thin hair a visibly thicker look; rejuvenates hair and washes away dirt, oil, and sweat with a high volume of cleaning molecules. OUTDOOR INSPIRED SCENTS: Tea tree oil complemented by a fresh, pine scent. NATURALLY-DERIVED INGREDIENTS: Plant-based ingredients you know (and can read) like tea tree oil, shea butter, aloe vera, soy protein, glycerin, and coconut-derived compounds; proudly free of parabens, phthalates, harsh chemicals, and dyes; vegan formula.