Clinically proven to keep lips moisturised all day, Beautiful Color Moisturizing Lipstick is infused with moisture-enriched pigments that provide rich, lasting color and leave your lips feeling soft and smooth. Volulip, an ingredient that’s been shown to increase the look of lip volume by 15% and firmness by 13%*, helps seal in moisture, giving your lips a fuller, more luxuriant appearance. Available in 19 gorgeous shades for every look, occasion, and mood. *Based on one month in vivo testing on 21 women using a lip treatment product with 1% Volulip.

Clinically and dermatologist tested. Volulip helps to seal in moisture for a fuller, more sumptuous lip look. Comfortable to wear and sumptuously soft. Long-lasting, high pigment colour. Keep lips moisturised all day with a single swipe.