The new Knight & Wilson Colour Freedom Permanent Colour range is infused with PurePlex technology, Shea Butter & Argan Oil for ultimate conditioning colour performance. From metallic colours such as Silver Blonde & Graphite Grey through to brilliant natural shades such as Ash Blonde, Dark Brown and Platinum Blonde - Colour Freedom has your hair colour needs cover. The freedom is yours! Our Professional Colour Formula from our colour experts at Knight and Wilson, deliver exquisite colour shades that do not lift your underlying colour. Colour Freedom create lustrous fade-defying shades with light-reflecting colours, includes a nourishing shine booster complex infused with Shea Butter and Argan Oil, built in UV-filter and PurePlex for the ultimate in hair health conditioning hair colour. Choose from 17 Intense luminous colours that deliver beautiful permanent results. INGREDIENTS COLOURANT – 50ml Aqua (Water), Glycol Cetearate, Cocamide MEA, Cetearyl Alcohol, Ceteareth-25, Myristyl Alcohol, Cocamidopropyl Betaine, Ammonia, Butyrospermum Parkii (Shea) Butter, Argania Spinosa Kernel Oil, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Oleth-5 Phosphate, Dioleyl Phosphate, Sodium Sulfite, Sodium Hydrosulfite, Parfum (Fragrance), Disodium EDTA, p-Phenylenediamine, N,N-bis(2-Hydroxyethyl)-p-Phenylenediamine Sulfate, 2-Methylresorcinol, 2-Amino-4-Hydroxyethylaminoanisole Sulfate, Ethylhexyl Methoxycinnamate CREAM DEVELOPER 2% - 75ml Aqua (Water), Hydrogen Peroxide, Cetearyl Alcohol, Cetrimonium Chloride, PEG-40 Hydrogenated Castor Oil, Oxyquinoline Sulfate, Disodium EDTA, Phosphoric Acid, Dimethicone BOND RECONSTRUCTING TREATMENT – 30ml Aqua (Water), Myristyl Alcohol, Stearamidopropyl Dimethylamine, Glyceryl Stearate, Citric Acid, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Bis-Ethyl(Isostearylimidazoline) Isostearamide, Cetrimonium Chloride, Ceteareth-25, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Benzoate, Hexyl Cinnamal CONDITIONER – 30ml Aqua (Water), Myristyl Alcohol, Glyceryl Stearate, Cetrimonium Chloride, Behenyl Alcohol, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Butyrospermum Parkii (Shea) Butter, Argania Spinosa Kernel Oil, Panthenol, Quaternium-80, Citric Acid, Propylene Glycol, Phenoxyethanol, Ethylhexylglycerin, Parfum (Fragrance), Benzyl Alcohol, Benzyl Benzoate, Hexyl Cinnamal, Ethylhexyl Methoxycinnamate DIRECTIONS Please read and follow the instructions which can be found inside the product itself before the colour application. Store in a cool and dry place. SAFETY WARNING Hair colourants can cause severe allergic reactions. A skin test should be conducted at least 48 hours prior to application. Please read and follow the instructions which can be found inside the product itself before the colour application. Please know, this product is not intended for use on persons under the age of 16. See moreMETALLIC GLORY: Choose your Metallic Glory hair dye shade from Knight & Wilson and achieve bold colours full of gloss and radiant shine. Long-Lasting 100% Grey Coverage. PROFESSIONAL SALON FORMULA: Permanent hair dye with optimal grey coverage, Complete hair colour treatment with colourant, developer, PurePlex system and disposable gloves. PERFECT HAIR COLOUR WITH ADDED GLOSS + SOFTNESS: Shine Booster Complex with shea butter and argan oil to nourish, protect and add beautiful shine. Boosts colour penetration for a radiant finish and permanent colour results. EASY CREAM FORMULA: Non-drip formula promotes easy application of your Colour Freedom permanent hair dye, delivering perfectly even, 100% grey coverage and beautiful colour to your hair. PUREPLEX TECHNOLOGY: Unique bond reconstructor treatment uses genuine Plex Technology, corn proteins and vitamins to effectively rebuild the hair’s natural structure during hair colouring. PurePlex for Stonger Healthier Hair.