CHI Color Illuminate Shampoo Provides Balanced Color Replenishment Between Salon Services Sulfate Paraben & Cruelty-Free Platinum Blonde 25 Oz

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CHI Color Illuminate Shampoo Provides Balanced Color Replenishment Between Salon Services Sulfate Paraben & Cruelty-Free Platinum Blonde 25 Oz

Regular Price: US$109.99

Special Price US$89.99

Availability: In stock

Category: Beauty & Personal Care Hair Care Shampoos & Conditioners

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US$179.97

CHI Color Illuminate Shampoo – Platinum Blonde

CHI Color Illuminate Color enhancing shampoos and conditioners provide balanced color replenishment between salon services.

Color Illuminate directly deposits color dyes or tones in one easy step. It features Silk Amino Complex, which contains ceramic, amino acids, and silk that deeply penetrate the hair cuticle for ultimate color deposit and moisture delivery.

How to Use

Wet hair and apply CHI Color Illuminate Shampoo evenly throughout. Massage into a lather. Leave in for 1-5 minutes and rinse. Follow with CHI Color Illuminate Conditioner.

*Consider starting tone and level of hair color as well as porosity when determining shade and timing. Always use gloves.

Key Benefits

Helps maintain salon-fresh color in natural hair color and color treated hair
Offers color preservation and color balance in one step
Can be used weekly or daily, depending on desired results
Silk Amino Complex conditioning agents replenish moisture in chemically treated hair
Create custom shades by intermixing colors for endless possibilities


Before	After	After

CHI Color Illuminate Color enhancing shampoos and conditioners provide balanced color replenishment between salon services. Color Illuminate directly deposits color dyes or tones in one easy step. It features Silk Amino Complex, which contains ceramic, amino acids, and silk that deeply penetrate the hair cuticle for ultimate color deposit and moisture delivery.

CHI: Founded by Farouk Shami, a hairdresser allergic to ammonia who sought to create the first ammonia-free hair color & has remained committed to crafting the finest ethical haircare. All CHI products are cruelty-free, paraben-free, & sulfate-free. HOW TO USE: Wet hair and apply CHI Color Illuminate Shampoo evenly throughout. Massage into a lather. Leave in for 1-5 minutes and rinse. Follow with CHI Color Illuminate Conditioner. CHI SHAMPOOS & CONDITIONERS: CHI shampoos and conditioners are sulfate-free and paraben-free. CHI IONIC COLOR ILLUMINATE LINE: Pair this CHI Ionic Color Illuminate Conditioner with the CHI Ionic Color Illuminate Shampoo for ultimate color replenishment. COLOR-DEPOSITING SHAMPOO: The CHI Color Illuminate products provide balanced color replenishment between salon services. CHI Color Illuminate directly deposits color dyes or tones & deeply penetrates for ultimate color deposit & moisture delivery.