SUPERIOR QUALITY: AROMA'S cayenne pepper is the finest around the world, ensuring you get only the best quality products for your home or business. A PERFECT SPICE: This hot red chilli powder packs a punch, and is perfect for adding spice to your favourite meals. With a vibrant red colour and a delicious flavour, cayenne pepper is a must-have in any kitchen. USES: For the best taste and flavour, cayenne powder can be used in all your favourite dishes. Add to soups and stews for a spicy kick! It can be used as a rub on chicken or fish before grilling. Sprinkle on popcorn for an extra zing! Cayenne pepper is also used to make hot sauce and is great in Bloody Marys. FLAVOUR AND AROMA: Cayenne pepper powder is an essential ingredient that adds heat to food with adding much flavour (unless it's freshly ground). The sharpness of the taste comes from capsaicin which stimulates nerve endings on your tongue. The spice is also said to stimulate metabolism. CAYENNE PEPPER: Cayenne pepper is one of the hottest peppers on earth. It’s a great alternative to chilli flakes. It is popular in a variety of cuisines but especially in Mexican cuisine because of its vibrant red colour and spice factor. Cayenne peppers are used to make hot sauce, or even just eaten raw on top of food.