About Us

‘Barry’ isn’t a name you hear much in playgrounds these days. Though back in the day, it was quite the name to have.

And so it was, that in this world of trend-setting Barrys, one, Barry Mero of London, arrived – ready to change the world of cosmetics.

Amidst the hustle and bustle of East London’s Ridley Road Market, Barry began selling nail polish from his mother’s front garden. Available in six, bright colours, it was these iconic shades that inspired him to create the most colourful name in British cosmetics.